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Jul 1, 2015

New Microsoft 2.0: No Windows Phone, Android Devices, AMD Owner

Back in 2014, when Satya Nadella replaced Steve Ballmer at the new helm of Microsoft, he pushed the company in a major reorganization process that was supposed to finally help it explore the mobile-first, cloud-first world and provide it with a better opportunity to expand beyond software.

Nadella not only helped Microsoft adopt a more gentleman approach, giving up on some of the projects launched by his predecessor (such as Scroogled), but also put the focus on Windows and cloud, thus trying to concentrate on the products that actually generate more revenue for the company. After having fired 18,000 people following the Nokia Devices and Services unit, and having reorganized the company to work as “One Microsoft,” Nadella is now getting ready for a new series of changes. Tough changes, as he explained in a letter sent to company employees last week.

But before anything, keep in mind that most of these changes are still in the rumor stage and Microsoft doesn’t want to comment on them. And it’s no wonder why. Nadella needs to plan the company’s transformation closely, and every single bit of information that leaks to the web could affect this plan.

No more Windows Phone?
Recent information coming from people with a good track on early Windows changes suggests that Microsoft could give up on Windows Phone entirely, which was something that some people predicted after Nadella’s mail last week. Windows Phone was one of the products that weren’t even mentioned in Microsoft CEO’s email, and many people rushed to speculate that it was because the mobile OS wasn’t part of future plans.

"Google Play devices in exchange for Maps on Windows 10"

And now, according to new rumors, Windows Phone was indeed out of Microsoft’s long-term vision, but what’s more, they indicate that Redmond could join forces with Google for some sort of never-seen-before collaboration. Microsoft was said to be planning “Google Play devices,” which some believe could mean that Redmond could replace Windows Phone with Android. Google, in its turn, could bring its products, such as Maps and Gmail, on Windows 10, and thus provide users with desktop access to its key services.

Interested in buying AMD
Also recently, Microsoft has been linked with a potential acquisition of AMD, as the company was looking to expand in the hardware industry. Basically, rumor has it that Microsoft attempted to build its own chips for devices such as Microsoft Surface, but because the resulting products weren’t exactly what the company expected them to be, it decided to purchase a company that specializes in building hardware to easily expand in this side of the market.

Buying AMD isn’t a financial problem for Microsoft, as Redmond has an operating income of $95.3 billion in cash, while AMD is at approximately $1.81 billion, so it’s pretty clear that, if it really wants to buy the company, the software giant would have no problem doing it.

"Building more hardware would make Microsoft a direct competitor to its own partners"

But then there’s the question of hardware investments. With Surface tablets, Microsoft became a direct competitor to its partners and started fighting for the same buyers with companies that were until then bundling Windows on their devices as part of licensing deals with Redmond. But suddenly, Microsoft started selling devices that were competing with theirs, so it’s no surprise that many were disappointing to see the company going in that direction.

The same could happen if the AMD deal goes through, and there’s no doubt that Nadella needs to plan this strategy in every little detail. All in all, Microsoft’s transformation continues and the new Microsoft is becoming the newer Microsoft, with the focus now switching to software and services and less on hardware. The next 12 months will be decisive for this strategy, so it remains to be seen if Redmond is indeed prepared to embark on such a new challenging mission.

Microsoft Logo
Image credits to Mocrosoft

Meizu MX5’s Helio X10 Performance Overtakes the Snapdragon 810’s in Benchmarks

Back in January 2015, we told you that benchmarking specialist AnTuTu announced their top most powerful Android phones of 2014. Interestingly enough, the Meizu MX4 took the number one spot and tore into the competition by delivering 47,765 points.

Other phones like the Nexus 6, Samsung Galaxy Alpha and Samsung Galaxy Note 4 trailed behind the Meizu device. Well, today, the Chinese company has rolled out its next-gen flagship device, which arrives in the wild as the MX5, so naturally, you’re probably curious to know what sort of performance it will be capable of delivering. The answer to that question was offered during the launching event for the MX5 hosted by Meizu in Asia. During the presentation, it was revealed that the Meizu MX5 managed to score an impressive 53,330 points in AnTuTu (as spotted at Phone Arena).

The MediaTek Helio X10 chip is no joke
The result is quite impressive and comparable to what other competing flagship currently on the market today offer. If we’re to look at AnTuTu’s top 10 performance smartphones of Q1 2015, we can see that the Samsung Galaxy S6 managed to score 67,520 points, while the Galaxy S6 Edge grabbed 62,373 points. Both these flagships are powered by the Exynos 7420 chipset, which was manufactured by Samsung itself. However, the Meizu MX5 performs better than the HTC One M9, which is powered by the Snapdragon 810 platform. It also overtakes the Nexus 6 and Samsung Galaxy Note 4, two powerful devices that saw the light of day in 2014.

It seems like the Exynos 7420 will continue to maintain its role as the most powerful chipset of this year. As we saw a few days ago, even Qualcomm’s next-gen Snapdragon 820 couldn’t match up to Samsung’s beast. Anyway, Meizu’s new MX5 arrives bundled with MediaTek’s brand new Helio X10 SoC working in concert with PowerVR, 3GB of RAM, and 64GB of native storage.

The phone made a debut with a 5.5-inch AMOLED display with 1080 x 1920 pixel resolution and 401ppi. Meizu also throws in a super powerful 20.7MP camera that takes advantage of Sony’s new sensor technology plus a 5MP snapper living up in front. The flagship ships out with Android 5.0 Lollipop out of the box, but hopefully, Meizu will push out the Android 5.1 Lollipop update at some point in time.

Meizu MX5 tested in AnTuTu
Image credits to PhoneArena

AnTuTu showing top of most powerful devices in Q1 2015
Image credits to AnTuTu

Meizu MX5 frontal image
Image credits to Meizu

Meizu MX5 has fast chargingImage credits to Meizu

Meizu MX5 is a dual-SIM deviceImage credits to Meizu

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