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Jun 13, 2012

ADATA Releases Ultra High Speed I SDHC/SDXC Memory Cards




The market for memory cards isn't getting any smaller, not by too large a margin anyhow, so ADATA has made a bunch of Secure Digital High Capacity and Secure Digital Extended Capacity models.

For those who don't know or remember, Secure Digital High Capacity is what SDHC stands for, while Secure Digital Extended Capacity is usually written as SDXC. SDHC is the most common memory card format used in digital cameras, while SDXC is the highest-capacity one. ADATA dubbed its newest creation Premier Pro SDHC and SDXC. All of them comply with the UHS-I specification, which is short for Ultra High Speed I. “The faster transfer speeds of these Premier Pro cards will optimize performance for photography professionals, especially in continuous burst mode shooting and high dynamic range (HDR) imaging capture,” said Ray Chu, product manager at ADATA.

“Furthermore, they are designed and engineered to ensure reliability and durability of captured images in a variety of digital formats.” The cards have capacities of 16 GB, 32 GB and 64 GB, while the transfer speeds can go as high as 95 MB/s when reading and 45 MB/s when writing. Moreover, they are designed in such a way that they are protected against X-ray radiation and extreme temperatures. Furthermore, the error correcting code (ECC) ensures data integrity, while the write-switch protection prevents accidental data overwrite.

For those who don't know, write-switch protection means just that: the cards have a switch built into them, one that users can flip with their thumb. We don't have the prices, since ADATA's press release did not include them. The announcement only said that multiple distributors and resellers would offer the cards at some point in the future. At least the product page exists. Those who feel they might be interested in one of these things can and take a look at all the relevant facts here.


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